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Sport and the Media: Managing the Nexus (Sport Management Series)

Matthew Nicholson, Anthony Kerr, Merryn Sherwood




[PDF.tj67] Sport and the Media: Managing the Nexus (Sport Management Series)

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 | #1004130 in Books |  2015-06-13 |  2015-06-22 | Original language:English | PDF # 1 |  9.69 x.72 x6.85l,.0 | File type: PDF | 316 pages

||About the Author||Matthew Nicholson is an Associate Professor within the Centre for Sport and Social Impact at La Trobe University, Australia. Matthew’s research interests include the social impact of sport, the capacity of the community s

Successful media relations and a sound communication strategy are essential for all sport organizations. Any successful manager working in sport must have a clear understanding of how the media works, as well as the practical skills to manage the communication process. Now in a fully revised and updated second edition, Sport and the Media: Managing the Nexus is still the only textbook to combine in-depth analysis of the rapidly developing sport media industry w...

You easily download any file type for your device.Sport and the Media: Managing the Nexus (Sport Management Series)   |  Matthew Nicholson, Anthony Kerr, Merryn Sherwood. A good, fresh read, highly recommended.

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